Providing a great customer experience is important for any business. Knowing how you’d like your customers to feel when they walk in, interact with your team and place an order for your product or service, is vital.

In a retail food establishment, such as a cafe or deli, digital menus can display the specials of the day, photos and videos of food being prepared or ready to be served, and of course, a list of the wonderful items that are available to order. In a corporate lobby, digital menus may offer way-finding that guides a visitor to their destination, or general information about the company or its team of people.

Since digital menus garner more attention than their static predecessors, and drive better product / service recall, it may be time to consider them for your business.

After all, it’s about the experience.